Alkaylı has research on marketing history, brand history, sustainability, innovation and entrepreneurship. She completed her pre-university education in Zurich. She holds an MA degree in Innovation and Entrepreneurship and she is a graduated from Marmara University, Department of Foreign Languages. Alkaylı has started his career in Turkish Airlines and continued as Corporate Communications Manager at Egebank, Astaş Group and Astoria Real Estate. She is continuing her career as Marketing Coordinator in Jones Lang Lasalle (Alkaş Consulting) Turkey, Commercial and Real Estate Co. After managing various brands in the retail, food and real estate sectors, she has provided consultancy services to corporate identity, and event management for the Hagia Sophia Museum and Topkapı Palace Museum, and during establishment and reorganization processes for Güllüoğlu, Hilton, Şehir Hatları and Amplio.
Since 2010, it has been providing brand and marketing consultancy and training services under the umbrella of Kültür Danışmanlık. She is the Founder Member ofMarka Konseyi, established by brand consultants and executives, and the board member of association of Yüzyıllık Markalar.